Process

A sequence,not a campaign.

Four stages that repeat and compound. Research sharpens the work, distribution creates evidence, and evidence improves what we build next. Your team stays close to every step.

How the work moves

Understand. Create. Place. Prove.

The first cycle takes about a month. After that, every month builds on the signals and evidence of the one before.

Weeks 1 – 2

Understand

We start where your buyers talk: the threads, reviews, comparison videos and AI answers they read before they shortlist. We map the exact prompts they use and where you, and your competitors, appear today.

  • Buyer prompt map across ChatGPT, Perplexity, Gemini and Google
  • Competitor and source audit
  • Priority gaps and a 90-day plan
Working rhythm

Clear cadence. No black boxes.

You always know what is in progress, what went live and what it changed.

Weekly

Async updates

Drafts, placements and anything that needs your eyes, in one shared workspace.

Fortnightly

Working session

A short call to review content and unblock approvals.

Monthly

Evidence review

What appeared, where, and what we do next.

Quarterly

Strategy reset

We revisit the prompt map and the plan as your market moves.

Next step

Let’s map where your brand
should show up next.

Every engagement is shaped around your product, your buyers and your category. Tell us where you are, and we’ll come back with a plan and a quote.

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